Utilizing Reference Solutions
How to find Customers Within your Target Market
Your project can't advance without input from customers about their needs. Reference Solutions is an infogroup company that provides extremely accurate and complete business and consumer data to help you identify existing business within your target market.聽
Utilizing this system requires a "trial and error" approach. It takes practice and patience, but once you've figured out how to successfully navigate the features, identifying your audience is not far off.聽
Follow the steps below to access and use the information from the library.聽You can obtain your own library access barcode, or use the one listed below.
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- Library Card Barcode:聽聽5000038753
- 笔滨狈:听1234
Quick Search Instructions
- Click on 鈥淯.S. Businesses鈥�
- You have the option to do a 鈥渜uick search鈥� by typing in the company you're looking
for.
- EX: Using the quick search, type in 鈥淢arine Spill Response Corp鈥� in the 鈥渃ompany name鈥� box, and then select 鈥渧iew results鈥�.聽
- From the results, you can see where this company is located, and who are the executives at that certain location (if given). Other people can be found if you click on the company itself.聽
- You have the option to click on that company to get even more information about people and the company itself.
Advanced Search Instructions
Using the 鈥淎dvanced Search鈥�, you have the option to choose the details of what you want to see in a company.聽
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- Under聽 the "Business Type" section on the left-hand side聽聽
- Click 鈥淢ajor Industry Group鈥� and select聽 your target industry.
- To find similar companies in a specific industry: select the 鈥淜eyword/SIC/NAICS鈥� option and enter your specific search criteria.
- Under聽 the "Geography" section on the left-hand side add location information into the available fields.聽
- Under 鈥淏usiness Size鈥澛�section on the left-hand side select the "Sales Volume" of your intended audience.
- Once you have finished, click聽 鈥渧iew results鈥� in the upper right-hand corner.聽聽
- From the results, you will be given all the companies that fit the details you have searched for.聽
- Under聽 the "Business Type" section on the left-hand side聽聽
If you have questions or to schedule a time to learn more about Reference Solutions, contact us here.