淫妻社

Katy earned her B.A. degree, summa cum laude, in German at the University of Kentucky, her M.B.A. degree from Minnesota State University, Mankato, and her Ph.D. in Marketing at the University of Alabama. She spent one year studying history and German language at the University of Heidelberg in Heidelberg, Germany, a study tour of Greece during her M.B.A., and participation in an international panel and conference in Rouen, France. Katy spent several years in the banking industry at a community bank where she worked in various capacities including branch management, credit analysis, marketing coordination, and customer service.

University of Alabama, 2015
Doctor of Philosophy,听Marketing

Minnesota State University, Mankato,听2008
Master of Business Administration

University of Kentucky -听2006
Bachelor听 of Arts, German Studies听

Professional Sales
Advanced Sales

Katy鈥檚 primary research interest is in sales, including management control systems, and salesperson individual differences, such as emotional intelligence, as predictors of behaviors and performance. She also has an interest in the impact of C-Suite individuals on firm outcomes. Katy also has an interest in consumer behavior topics, particularly relating to pro-social consumption and consumer reactions to corporate social responsibility.

Magnotta, Sarah and Catherine M. Johnson (forthcoming), 鈥淭he Role of Sales Team Intragroup Conflict on Critical Job Outcomes,鈥� Industrial Marketing Management.

Gleim, Mark, Catherine M. Johnson, and Stephanie Lawson Brooks, (2019), 鈥淪harers and Sellers: A Multi Group Examination of Gig Economy Workers鈥� Perceptions,鈥� Journal of Business Research, 98(May), 142-152.

Johnson, Catherine M., Ayesha Tariq, and Thomas L. Baker, (2018), 鈥淕ucci to Green Bags: Conspicuous Consumption as a Signal for Prosocial Behavior,鈥� Journal of Marketing Theory and Practice, 26(4), 339-356.

Gammoh, Bashar S., Michael L. Mallin, Ellen B. Pullins, and Catherine M. Johnson, (2018), 鈥淭he Role of Salesperson Brand Selling Confidence in Enhancing Important Sales Management Outcomes: A Social Identity Approach,鈥� Journal of Business & Industrial Marketing, 33(3), 277-290. Winner: Emerald Publishing 2019 Highly Commended Paper Award

Mallin, Michael L., Bashar S. Gammoh, Ellen B. Pullins, and Catherine M. Johnson, (2017), 鈥淎 New Perspective of Salesperson Motivation and Salesforce Outcomes: The Mediating Role of Salesperson 鈥� Brand Identification,鈥� Journal of Marketing Theory and Practice, 25(4), 357-374.

Lorenz, Melanie P., Catherine M. Johnson, and Livia L. Barakat (2017), 鈥淎n Exploration of Frequent Service Failures in the Brazilian Airline Industry,鈥� Latin American Business Review, 18(1), 19-45.

Alhouti, Sarah, Catherine M. Johnson, and Betsy Holloway (2016), 鈥淐orporate Social Responsibility Authenticity: Investigating its Antecedents and Outcomes,鈥� Journal of Business Research, 69(3), 1242-1249.

Alhouti, Sarah, Catherine M. Johnson, and Giles D鈥橲ouza (2016), 鈥淭he Complex Web of Values: The Impact on Online Privacy Concerns and Purchase Behavior,鈥� Journal of Electronic Commerce Research, 17(1), 22-35.

Panagopoulos, Nikolaos G., Catherine M. Johnson, and David L. Mothersbaugh (2015), 鈥淒oes Choice of Sales Control Conceptualization Matter? An Empirical Comparison of Existing Conceptualizations and Directions for Future Research,鈥� Journal of Personal Selling & Sales Management 35(3), 221-246. Winner:听 2015 Journal of Personal Selling & Sales Management James M. Comer Award for the Best Contribution to Selling and Sales Management Theory.

Alhouti, Sarah, Timothy D. Butler, Catherine M. Johnson, and Lenita Davis (2014), 鈥淯nwanted Pursuit Behavior: Understanding Salespeople鈥檚 Desire to Pursue and Desire to Avoid Customers鈥� Journal of Marketing Theory and Practice, 22(4), 385-400.

• Outstanding Junior Researcher Award, College of Business and Innovation, University of Toledo (2019)
• Emerald Publishing Highly Commended Paper Award (2019)
• DeJute Undergraduate Teaching Award, 淫妻社 College of Business and Innovation (2018)
• Journal of Personal Selling & Sales Management James M. Comer Award for the Best Contribution to Selling and Sales Management Theory (2016)
• University of Alabama Watson Little Award (2015)
• AMA Sheth Doctoral Consortium Representative (2014)
• AMA Winter Marketing Educators鈥� Conference Best Paper Award, Sales and Customer Relationship Management Track 鈥� Orlando FL (2014)
• AMS World Marketing Congress Doctoral Consortium 鈥� Melbourne, Australia (2013)

• National Conference in Sales Management (NCSM) Co-chair Doctoral Student Track (2018-20)
• 听American Marketing Association Sales Special Interest Group (AMA Sales SIG) Vice-chair, Communications (2017-19)
• 听National Conference in Sales Management (NCSM) At-large board member (2016-18)
• 听Pi Sigma Epsilon Faculty Chapter Advisor (2016-present).